Oct 4, 2021
There are a few businesses that do it really well. Semrush and Baremetrics are two great examples.
1. Semrush, for example, would not just talk about benefits of using the product for specific user types and roles, it would showcase the right testimonials too.
2. Baremetrics, on its pricing page, will showcase testimonials demonstrating how the product has helped businesses - particularly for add-on packages.