LinkedIn’s Presentation on Effective Channel Marketing Strategy is Highly Ineffective

Go through it to understand what you should never do in a presentation.

Photo by Caleb Woods on Unsplash

I like Zest. Sure, not all content it throws my way is a masterpiece, but every once in a while I come across something that makes me stop and think for a bit.

I like Zest primarily because to some extent, it spices up the otherwise bland new tab on Chrome, and till the time I find another extension that can add value to that real estate, Zest is here to stay on my computer.

Anyway, I digress. Today, this is what the first item on my new tab was:

Now, I am a curious cat, so naturally I clicked on it. Maybe there is something to learn in there. This is what it took me to:

Source: https://indd.adobe.com/view/f9774830-7d8a-49cf-9a78-a8c82ff97ffa

I have to admit, the moment I saw the LinkedIn logo over there I knew I wasn’t going to get much out of it. In my experience, LinkedIn does not come up with the most valuable…