Creating a content marketing funnel that delivers growth for your business

Three stages of the funnel and one hidden fourth stage (bonus).

A prospective customer consumes, on an average, 11.4 pieces of content before making a purchase decision.

WHAT IS A CONTENT MARKETING FUNNEL?

Content marketing funnel is a process designed to feed new leads into your business process via different types and channels of content, and then working at converting them into possible transacting consumers by progressively working them through various graded content types/channels.

WHY DO YOU NEED IT?

THREE STAGES OF A CONTENT MARKETING FUNNEL

TOP OF THE FUNNEL (ToFu)

5.7k of the 6.9k views of my story about Medium’s clap feature have come from Google alone.

MIDDLE OF THE FUNNEL (MoFu)

So, what do we do here?

BOTTOM OF THE FUNNEL (BoFu)

SOME FINAL POINTS BEFORE THE BONUS

THE FOURTH BONUS STAGE OF THE FUNNEL

Helping businesses grow 10x faster, and scale efficiently. Top Writer — Quora, Medium. Drop in a line if you’d like help with yours. mail@abyshake.com